From the Blog
Articles and insights on web, mobile, and social computing
Social Media Listening – Why Is It Important?
When you are not listening, you are not learning; and learning or monitoring what costumers and competitors are saying about your business, service, or product is extremely important in defending your brand’s image. Social media offers the ability for customers to have conversations and interact directly in discussing opinions about a brand’s service... Read more →
Why Use Social Media For Your Nonprofit Organization?
Is social media strictly for the use of business promotion… No! Non-profit organizations utilize social media for community engagement to obtain support from potential sponsors. They do this by primarily bringing awareness to their cause in order to gain support. There are a number of reasons why non-profits to go about employing social media tools... Read more →
Optimizing Your Site For Mobile Devices
So you’re bored, sitting on the bus ride home and what do you catch yourself doing? Exploring the web on your mobile phone. But wait, so is everyone else around you. Smartphones, like the iPhone or Google Android, are growing in popularity; consequently, mobile web usage has become an escalating trend. More and more people conduct research and buy... Read more →